Roni Zeiger Talks about His New Startup Smart Patients

Roni Zeiger, former chief health strategist at Google, is now CEO of Smart Patients. In this conversation at TEDMED 2013, Zeiger described his new startup as an online community for cancer patients and caregivers. But what sets it apart, he said, is the built-in clinical trial search engine that allows users to find relevant clinical trials so that they can discuss them with other patients.