Interview with Eric Zimmerman, RedBrick Health
There are few things that motivate people as well as competition with peers and rewards. One company that fully understands and embraces this concept is RedBrick Health. They’ve made a business out of creating reward and challenge based platforms to help employees reach their health goals, so their partnership with the Alliance for a Healthier Minnesota to create a social engagement platform for the Biggest Loser Summer Challenge last year, was a perfect match.
This year, RedBrick is teaming up with the Alliance once more to create a game of social motivation to improve healthy behavior changes throughout the entire state of Minnesota. Hear how Eric Zimmerman and the rest of the RedBrick team are creating a system with high engagement rates and results, ultimately getting people excited to take ownership of their health and wellness.